Be Smart About Art


Peeling back the... vinyl? Getting insights from experts (to make everyone's life easier) Post

When you do an activity time and time again, you learn what works and what doesn’t. This results in taking experiences and understanding for granted, which can result in frustration if you bring in collaborators who don’t share the same understanding or expectations. Consider the example of independent curators who work with different groups of artists from show to show. I ...

1) RECOMMENDED-> Susan's weekly blog post 711 views
You have to start somewhere... Post

Whether you want to use a new social media platform or take up public speaking, you have to start somewhere. As much as you prepare ahead of putting yourself in front of people, the best way to become a pro is by doing the activity - a lot of it. It’s understandable that you’ll see a professional make an activity look ...

1) RECOMMENDED-> Susan's weekly blog post 885 views
Is your career flying or are you a fraud? Post

If you, like many other human beings, sometimes have a voice in your head doubting that you were correctly chosen for an opportunity (examples: show, commission, talk, job, etc), you are likely experiencing the Impostor Syndrome. Here’s a quick summary of Impostor Syndrome from Wikipedia*: “Impostor syndrome (also known as impostor phenomenon, fraud syndrome or the impostor experience) is a psychological pattern ...

1) RECOMMENDED-> Susan's weekly blog post 1465 views
'Art Is Your Life. Make It Your Living. - a book for creative professionals Post

Lift the veil of the art world today in this one of a kind book which gives a unique insight into how to establish yourself as an art world professional. The first two years’ worth of stories from a popular, entertaining and visually compelling blog have been compiled into a book that will entertain and inform industry insiders at all ...

6) BSAA Events, Announcements & Opportunities 2681 views
Entrepreneur versus business owner: Does the difference matter? Post

When starting out as an art dealer, I set up shop as a business owner. Years later, I uncovered my entrepreneurial nature and ultimately followed where it  lead me. So then, what’s the difference between business owner and entrepreneur? And do you have to be entrepreneurial to be a business owner today? The answers are not black & white, and I’m going ...

1) RECOMMENDED-> Susan's weekly blog post 971 views
How to be smart about GDPR and PECR... for (micro and small) art world businesses Post

Prefer to listen instead of read? Play the podcast version of this blog post:  ----------As a social enterprise that was set up with enduring passion to support creative folks do what they love, profitable and sustainably alike, we’ve put together a checklist with explanations for artists, gallerists and other micro business owners in the art world.While we don’t profess to ...

5) Interviews + Insider's Insights 1396 views
PODCAST: You needn't take every opinion on your art to heart Post

[SUBSCRIBE TO OUR PODCAST ON ITUNES]About this episode: This week's episode tells the story of an artist who started doubting himself when a curator informed him that his painting’s weren’t ‘art.’ It ends on a happy note. Hint: believe in yourself.-----------    Press 'Play' and enjoy:               

3) Podcast with Susan J Mumford 943 views
How do you forecast sales? Post

I still recall the moment I learned how to forecast art exhibitions. I was seated in my rooftop gallery in Soho, London, alongside someone new to the business: a financial whiz who supported SMEs (small and medium-sized enterprises).  He presented… drum roll… an excel spreadsheet (INSERT EMOJI). Though instead of being full of formulas and going over multiple pages, it ...

1) RECOMMENDED-> Susan's weekly blog post 807 views
PODCAST: Always Have a Plan B (for you can't easily manage an art fair from hospital) Post

[SUBSCRIBE TO OUR PODCAST ON ITUNES]About this episode: This week's episode recalls a time that I was admitted into hospital instead of boarding a plane to exhibit at an art fair. The lessons were invaluable. -----------    Press 'Play' and enjoy:             

3) Podcast with Susan J Mumford 739 views
How do you know if an opportunity is right for you? Post

There’s something that happens once you become visible and start making an impact: you get approached for ‘opportunities’. I don’t know how many times artist mentees have emailed to ask about whether or not to do this, that or the other fair or show. Some events provide ample benefits, whereas others are mainly trying to extract money from you.At the ...

1) RECOMMENDED-> Susan's weekly blog post 745 views