Be Smart About Art

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When technology takes over Post

I was prompted to write this piece after reading the following in Inc. magazine*:“Despite the warm feelings generated by creating jobs, employees are a cost - something businesspeople want to minimize. What’s changing is companies’ ability to get by with fewer and fewer people thanks to the (growing) litany of tasks that can be digitized and automated. In 2018, building ...

1) RECOMMENDED-> Susan's weekly blog post 785 views
PODCAST: 10 bits of bubble wrap, patched together Post

[SUBSCRIBE TO OUR PODCAST ON ITUNES]About this episode: This episode tells the story of the first time I solely staged an art exhibition. It goes to show that diving in and learning is a great teacher.   Press 'Play' and enjoy:     

3) Podcast with Susan J Mumford 549 views
PODCAST: "You shouldn't buy that" can be a powerful selling tactic. Post

This week's episode highlights an unexpected way to build fruitful long-term client relationships with a real-life story. Hit the play button and enjoy!

3) Podcast with Susan J Mumford 72 views
PODCAST: The art world... A champagne lifestyle? Post

This week's episode gives insight for appearing to take part in the social aspect of art events while staying on top of your game. Hit the play button and enjoy!

3) Podcast with Susan J Mumford 42 views
PODCAST: How to put art onto reserve and not lose sales Post

This episode addresses the all-important topic of the terms you agree with prospective clients when putting a piece on reserve for them, to ensure that you don’t lose other sales in the process.  Hit the play button and enjoy!      

3) Podcast with Susan J Mumford 22 views
PODCAST: Want a formula for pricing art? Stop looking (they don't work) Post

[SUBSCRIBE TO OUR PODCAST ON ITUNES]About this episode: This episode provides insight into pricing art based on what buyers will pay, all the while bearing in mind profitability for the seller.Press 'Play' and enjoy:     

3) Podcast with Susan J Mumford 834 views
Having questions at the ready Post

I recall being at my own gallery events in the early days and getting stuck in conversations. Somebody would be talking off my ear, and as interesting as that person was (or wasn’t!), the reality was that I needed to work the room. What could be done to politely get out of an exchange in which I felt stuck, and ...

1) RECOMMENDED-> Susan's weekly blog post 727 views
PODCAST: Don’t understand a contract? Lack confidence to ask? It’s up to you to find out. Post

[SUBSCRIBE TO OUR PODCAST ON ITUNES]About this episode: This episode provides several examples that illustrate the importance of understanding agreements, no matter how experienced you are - or not. It’s your responsibility to only sign if you’re happy with a contract… or get the terms changed. For once you sign, you accept the terms. Press 'Play' and Enjoy:    

3) Podcast with Susan J Mumford 682 views
Want your personal data to be safe? Post

“Do as you would be done by” is one way of stating of what is known as the “Golden Rule”.This instruction most certainly applies to protecting your own personal data, from contact information to bank account details. You want businesses from whom you’ve purchased goods and services to handle your personal info with care and consideration. Now think about it ...

1) RECOMMENDED-> Susan's weekly blog post 1852 views
Have you framed (or been framed in) the picture? And has it been shared? Post

How many times have you taken photographs to share on social media, and yet they’ve never seen the light of day? And how often do others taken an image of you with the same nothing-has-been-done-with-it outcome?I often talk about the importance of events in the art world - and one of the main ways that people find out about events ...

1) RECOMMENDED-> Susan's weekly blog post 1020 views