Be Smart About Art

How to price art, establish market prices, and decide commission amounts

An evening workshop for artists and curators

Date: April 22, 2013, 7:30 p.m. - April 22, 2013, 10 p.m. UK time (see time converter)

Location: BSAA HQ | 9-13 Kean Street | London WC2B 4AY

Speakers: Susan J Mumford, Tim Benson

Price: Members £7.50 | Guests £15

--> How do you price art?

--> Do you wonder if you are setting prices too low or too high?

--> Have you set prices for all works that are available to purchase?

--> Is it time to raise prices or not - and by how much?

--> Are prices consistent at every event where art is sold? And if not, should they be?

--> Would you like to know how to establish market prices in differing markets (in different countries for example)?

--> Do you think the commission & arrangements you have with your artist or agent are fair and follow best practice? 

--> How can commission amounts vary depending on medium, costs of production, event and establishment of artist/agent?

If you have answered “yes” to any of the above, this evening workshop is for you.

Tim Benson, professional portrait painter, and Susan Mumford, Founder of Be Smart About Art, will present. They will outline how to price art, change prices, make pricing consistent to establish you in the marketplace, arrange fair commission split, and will provide industry best practices on pricing and commission percentages.

The audience will be invited to ask questions throughout, so that you may have your own burning questions answered. Note that the seated part of the event takes place from 7-8.30pm and there are opportunities to network with like-minded arts professionals both before and after.

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Places are limited so book now to guarantee your seat!